Amaya Signs Deal With Caesars to Provide iGaming for CaesarsCasino.com
The Amaya Gaming Group has secured a second US partner for legalized online gaming. Earlier Tuesday, Amaya revealed via press release that they have signed a deal with Caesars Interactive to provide its Amaya Game Office platform to be used with CaesarsCasino.com in Atlantic City.
The Amaya Game Office is an extensive suite of real-money online casinos games that will operate in conjunction with 888’s online poker platform. Caesars already has a deal in place with 888 Holdings to provide their online poker solution for their Atlantic City casinos.
Amaya Gaming Group CEO David Baazov hailed the signing, stating, “This is an immense win for us, one that should extend our online gaming footprint significantly in the United States as well as contribute to our recurring revenue in future years.”
“It is the direct result of the investments we have made in both our Amaya Game Office platform, which has gained significant traction, and in preparation for our entry into the emerging regulated online gaming industry in the United States.”
Mitch Garber, Chief Executive Officer with Caesars Interactive Entertainment, Inc stated, “The Amaya Game Office platform provides us with a turnkey solution which we plan to use to launch CaesarsCasino.com in New Jersey. It allows us to tailor our product offering and integrate seamlessly with third party content, manage relationships with our customers, and conduct cross-promotional activities with our Caesars hotels.”
The deal with Caesars will net Amaya an undisclosed portion of both the revenues received by the CaesarsCasino.com web portal and revenues received from the online games themselves. With Caesars owning one-third of the casinos in the Atlantic City market, this partnership could prove very lucrative for Amaya.
The partnership with Caesars is the second with an online gaming company in the United States. Back in February, the company signed a deal with Bally Technologies that will see Ongame become the preferred poker provider for the company. Bally’s has yet to launch a site in Nevada. Igaming in Atlantic City is scheduled to go live in November.