Payment processing specialist Global Cash Access (GCA) has unveiled Everi, a new product targeted towards legal online poker site operators.
The payment suite includes Everi Payments, a straight-through digital wall which consolidates and simplifies a number of different payment options; Everi Digital Wallet, a fund management solution which integrates with loyalty programs; and Everi Productivity Suite, an analytics module designed to provide robust reporting and pinpoint additional monetization opportunities.
“We are eager to expand our expertise in the traditional gaming payments space to the evolving interactive realm. Everi will revolutionize the payments process by making interactive gaming payments an integral part of the player loyalty and monetization process for online and land-based gaming operators through its complete integration with GCA’s kiosks and expansive land-based operations,” said GCA President David Lopez.
GCA’s new product will no doubt play an integral role in simplifying complex payment processes used by poker site operators to offer players the ability to deposit and cashout online or inside the casino.
Everi is just one addition to GCA’s many payment products which include automated teller machines, cash handling solutions and business intelligence services. The company also offers on the spot customer credit checks through their boutique credit bureau with which customers can be approved for cash advances in seconds.
Last year GCA received a class 1 license in Nevada, becoming the first payment company to do so in the state. Class 1 licenses are usually reserved for companies which supply or maintain gaming software while class 2 licenses are normally given to companies which supply additional services to class 1 licensees. The company services some 1100 clients and is licensed in 150 Gaming jurisdictions.